Thursday, April 12, 2007

Job Posting - Electronic Arts

Public Relations Assistant, EA Canada
EA Canada public relations team seeks PR assistant to support energetic team of publicists on all phases of product and brand public relations for EA SPORTS, EA GAMES and EA SPORTS BIG products, events and other initiatives.

Candidate must have the ability and desire to work in a fast-paced and creative environment. This team player and strong communicator will work directly with internal partners (public relations, marketing and production teams) both at EA Canada and at Electronic Arts headquarters in Redwood City, Calif., as well as external media in North America in helping to create and execute strategic PR plans for the largest interactive development studio in the world, home to best-selling videogames such as Need for Speed Underground, NBA LIVE and FIFA Soccer.

The PR Assistant is integral in all the day-to-day operations of the PR team, from tracking clips, to distributing marketing/PR materials externally to handling administrative duties.

1-2 years of professional experience, preferably in a marketing and/or public relations function.
Ideal candidate is a quick learner, has the ability to multi-task, and is passionate and responsible for his/her work
Works well in deadline-oriented environment.
Excellent organizational and communication skills and has the ability to develop strong internal and external relationships through constant interaction and follow-up.
Maintains database of assets and has familiarity and experience with communication tools, such as FTP programs, fax machines, media directories, databases and newswires.
Works with EARS PR team to send product to trade and consumer press (online, print, broadcast) for preview and review
Tracks clips, distributes daily clip reports, and maintains database of coverage for EAC titles and helps prepare feedback documents and presentations to internal partners
Assists with product mailings and tracking.
Works closely with Media Lab and Mastering Lab to generate and distribute video assets and early software
Be a strong and valued individual contributor as well as an important and integral part of the PR team.
Attention to detail.
Gaming experience preferred.
Computer proficiency – experience with Microsoft Outlook, Powerpoint, Adobe Photoshop, Microsoft Word, Excel.
Send applications to:

Jen Riley
Publicist - Electronic Arts
4330 Sanderson Way
Burnaby, BC V5G 4X1
email: jriley@ea.com
AIM: Jen Riley EAC

Tuesday, April 10, 2007

Graduating Megan Tompkins Moves to Dal

Congratulations to Megan Tompkins, who is set to graduate in May. She's just recieved word that she's been accepted into Dalhousie University's Masters of Resource and Environmental Management program.

Here's a link to their website
http://sres.management.dal.ca/Degree_Programs/MREM_Program/

Word is that Megan is going to change the world!

Friday, April 6, 2007

Stats Canada SURVEY OF ADVERTISING AND RELATED SERVICES

This report from Stats Canada might be interesting. I received it in an email, and thought of the wide readership of this new blog. How do you feel about Stats Canada lumping together public relations and advertising?

SURVEY OF ADVERTISING AND RELATED SERVICES, 2005

Results from the 2005 Annual Survey of Advertising and Related Services will be released on Tuesday, March 27, 2007 in the Statistics Canada Daily. The Daily can be downloaded at no charge from the Statistics Canada website (www.statcan.ca).

This survey covers establishments classified as Advertising and Related Services (5418) according to the North American Industry Classification System (NAICS) during the reference year.

It comprises establishments primarily engaged in:
*creating mass-media advertising or public relation campaigns;
*placing advertising in media for advertisers or advertising agencies;
*selling media time or space to advertisers or advertising agencies for media owners;
*creating and implementing indoor or outdoor display advertising campaigns;
*creating and implementing direct mail advertising campaigns;
*delivering (except by mail) advertising materials or samples;
*creating and implementing specialty advertising campaigns;
*providing related services, such as sign painting and lettering, welcoming services and window trimming services.

This industry does not include advertising sales by newspapers, magazines, radio, television or internet, which accounts for the majority of the difference between results of this survey and calculations of total advertising spending in the Canadian economy.

Detailed tables at the provincial level for a range of industry characteristics are included in the data release package. These data provide information on the industry's revenue, expenditures, salaries and wages, profit margin, and the distributions of revenue earned by type of service and client base.

The data release package will be available upon request. To order a copy contact Paul McDonald (613-951-0665; fax: 613-951-6696; paul.mcdonald@statcan.ca), Service Industries Division.