Social Media Coordinator
Vancouver Film School programs focus on industries that use moving images, graphics, sound and text as fundamental components for communication, information and story. VFS programs regularly and continually evolve in response to the current industry methodology, technology and need. VFS offers world recognized, full-time, one-year programs in Film Production, 3D Animation & Visual Effects, Classical Animation, Digital Character Animation, Sound Design, Writing, Acting, Makeup Design, Digital Design, Game Design, Foundation Visual Art & Design, and Entertainment Business Management. These one-year programs are intensive, focused on the field of study and immerse students in industry-like settings and situations in order to best prepare them for work in their chosen field.
VFS is currently accepting applications for the newly created position of Social Media Coordinator. Reporting to the Advertising and Public Relations Coordinator, the Social Media Coordinator will be responsible for designing, developing, and maintaining a wide range of online and social media campaigns, requiring extensive knowledge of specialized, multi-faceted design concepts and media. This position is key to the development of Vancouver Film School?s brand presence.
The Social Media Coordinator must be highly organized and thrive as a positive and flexible self-starter who succeeds in an evolving and fast-paced environment The incumbent will be heavily involved in social networking websites utilizing: Facebook, Twitter, Hi5, Bebo, MySpace, and any other relevant social networking channels including blogging communities. The incumbent is someone constantly on top of the latest trends in popular culture. The ideal candidate is passionate about Marketing and will take pride in their work representing the VFS brand. As this is a constantly evolving position, the incumbent must be proactive and able to adapt well to changes in their core responsibilities and identify new trends and patterns in the field of Social Media Marketing.
Core Responsibilities:
? Create and maintain social media and networking sites (Twitter, Facebook, MySpace, YouTube, LinkedIn, etc.) in order to promote the brand.
? Actively engage in consumer and industry blogs, online chats, and review sites to improve the VFS reputation.
? Develop relationships with and keep track of innovations in blogs, social networks, UGC (user-generated content) outlets, social bookmarking sites, and other appropriate social media destinations relevant to the project's audience.
? Strategize and recommend optimization of all digital channels, including: SEO, SEM, linking campaigns, and blogs.
? Create opportunities to leverage UGC across company digital marketing.
? Recommend and champion testing of new digital channels and tactics.
? Manage relevant digital agency and vendor relationship(s).
? Prepare and present results to senior management and stakeholders that outlines all digital marketing activities, the results of each, and recommendations for testing and improvement.
Knowledge:
? Online Media Knowledge: Experience communicating with influential, active, and niche bloggers and in blogging communities.
? PC literate with knowledge of and a proficiency in Microsoft Office applications.
Skills
? Organization: Must be a great multi-tasker with the ability to handle multiple campaigns simultaneously while adhering to tight deadlines.
? Communication: Strong written and verbal communication skills, capable of transmitting detail-oriented information and reports.
? Social Media Expertise: Experience with major social media outlets (MySpace, Facebook, Twitter), niche social media environments, popular message boards/forums, social bookmarking outlets (Digg, Delicious, Stumble Upon), video portals (YouTube, MetaCafe, Vimeo), knowledge place sites (Mahalo, Yahoo! Answers, eHow), etc.
Abilities
? Strategic: Ability to apply long-range marketing and business strategies to web presence; successful experience in leveraging digital tactics to achieve lead generation and brand goals.
? Poised: Mature and trustworthy spokesperson for the company. Able to navigate difficult customer experiences and online issues with forethought and consideration.
? Self-starter: Ability to work well independently as well as with a team.
? Ability to work as part of a creative and results-oriented team.
? Ability to establish and maintain effective working relationships with clients, and staff.
Job Qualifications
? Degree, diploma or equivalent certification in Marketing.
? 1+ year experience working in an office environment.
? Highest standards of customer service with focused attention on our customer, the VFS student and graduate.
? An expressed enthusiasm in the preparation and distribution of digital media art for online social networks.
? Excellent communication and interpersonal skills with an attention to detail and accuracy.
? Highly organized team player with a flexible approach and attitude.
? Demonstrate organizational and time management skills.
? Exceptional task management skills with a respect for timelines and deadlines.
? Ability to present a professional and positive image of VFS at all times.
How to Apply
If you meet the profile above and would like to be part of our growing organization, we invite you to email your cover letter and resume in either MS Word or PDF format indicating the position in the subject line to: Human Resources. Please include salary expectations in the cover letter.
We thank all applicants for their interest but only those selected for an interview will be contacted.
To learn more about our company, visit our website at www.vfs.com
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